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USING FACEBOOK IN CULTURAL RESEARCH. CASE STUDIES: THE ECULTFOOD AND E-FESTMEMORIA PROJECTS*


IOANA BOGHIAN, PETRONELA SAVIN
“Vasile Alecsandri” University of Bacău Romania

Issue:

CP, Number 23

Section:

No. 23 (2018)

Abstract:

Our paper discusses the use of Facebook as a cultural research tool. In literature, Facebook use has more often been discussed in relation to teaching, learning, advertising, communication etc. and less to cultural research. The literature on using Facebook as a cultural research tool is scarce and non-specific. Our aim is to provide a real example on how Facebook may be used in cultural research based on the practical findings resulted from implementing the PN-III-P2-2.1-BG-2016-0390, Digitization of Cultural Food Heritage. The Bacău Region eCULTFOOD (2016-2018) project and e-FestMemoria. Capitalizing on immaterial heritage. The winter holidays in Bacău County, no. ROCJBC 350 2017 001 12151, both coordinated by lecturer Petronela Savin, PhD (Savin 2014; Savin 2015). Our conclusions highlight the potential of using Facebook in cultural research in terms of: promotion of research and dissemination of research results, cultural education, user-generated content, connection between researchers and target groups.

Keywords:

Facebook, cultural research, cultural education, cultural content development, user-generated content.

Code [ID]:

CP201823V00S01A0003 [0004786]

Note:

* Acknowledgements: This work was supported by a grant of the Romanian National Authority for Scientific Research and Innovation, CNCS/CCCDI–UEFISCDI, project number PN-III-P2-2.1-BG-2016-0390, within PNCDI III.

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